Kinetic Vision and Dan Haney partner on integrated packaging solutions
Published Tuesday June 24, 2025Kinetic Vision is proud to announce a new partnership with Dan Haney, a packaging expert with more than three decades of experience in material science, prototyping, and commercialization. The collaboration brings together Kinetic Vision’s strengths in digital tools, rigid packaging, and development acceleration with Haney’s deep expertise in flexible packaging, sustainability, and physical prototyping. Together, they aim to offer clients a more seamless and integrated path from concept to execution. By combining digital and physical prototyping, the partnership helps improve packaging outcomes and time to market.
“I’m excited to work alongside the Kinetic Vision team that’s accelerating what’s possible in packaging through their advanced digital platform,” said Dan Haney. “My expertise in material science, sustainability, physical prototyping, and go-to-market execution across formats like flexible packaging, labels, and folding cartons helps expand capabilities. Bridging digital and physical execution turns consumer-first ideas into scalable solutions. Together, this combination optimizes and accelerates validation, rethinks supply chains, and delivers brand impact, performance, and growth.”
Haney brings 35 years of packaging leadership to the partnership. As co-founder of Haney Packaging, he helped grow the firm into a recognized leader in end-to-end packaging innovation, with a focus on helping brands develop, prototype, and commercialize packaging across formats and materials.
This partnership aims to help consumer brands work more efficiently and sustainably across the packaging lifecycle, from early-stage concepts to validation, refinement, and go-to-market execution.

From left: Jeremy Jarrett, Dan Haney, Jim Topich
About Kinetic Vision
Kinetic Vision is a premier product and technology development firm in the United States, servicing over 50 Fortune 500 companies. Our expertise spans several vertical markets, including consumer packaged goods, food and beverage, MedTech, automotive, logistics, and more. Our clients leverage Kinetic Vision’s collaborative, multidisciplinary teams to solve tough challenges in all areas of the product life cycle.
About Dan Haney
Dan Haney is a packaging expert with 35 years of experience transforming ideas into market-ready solutions. As co-founder of Haney Packaging, he helped build a company known for advancing physical packaging innovation through material science, sustainability, and prototyping. His work focuses on helping consumer brands bring packaging concepts to life with practical, scalable execution grounded in real-world manufacturing and market considerations.

Examples of flexible and rigid product packaging
Kinetic Vision and Dan Haney are bringing together digital and physical expertise to help brands innovate smarter, faster, and more sustainably. To learn more about how this collaboration can support your packaging goals, visit our contact page today.